Introducing Indigofera

We here at Supermarket are proud to present the new Swedish denim brand Indigofera Prima Jeans. Founders Johan Söderlund and Mats Andersson has a great history of working for the highest quality denim brands such as Levi's Vintage, Levis Red and Edwin. Their superior knowledge of denim and having a dream of creating the perfect jean resulted in what now is Indigofera. The name Indigofera is a tribute to the Indigo plant wich is used to give denim the true blue color. A technique that's nearly lost in todays denim manufacturing. The jeans are made by hand in Italy and are classic 5 pocket styles. Available on web now.