Good Ol' Danish Fishermen

Just finished our meeting with the classic danish brand S.N.S. Herning. We got a look at both the Spring/Summer '09 collection - soon to hit Supermarket - and the Fall/Winter '09 collection. I must say that I got very impressed! Their knitwork is simply amazing. The spring drop will be three styles consisting of the reverse knit Fisherman Zip, the Naval striped sweater and a crewneck yet to be released for the first time at Supermarket. The F/W '09 collection is going to be something special. A great mix of both classic styles and completly new pieces, new knit patterns and nice colors. Here is a sneak peak of some of the F/W '09 styles. Unfortunatly we weren't allowed to take pictures of the new pieces but it will be a crazy winter drop!


Skyward x Gram Release @ Supermarket

Swedish designer Annika Berger, founder of the brand Skyward - SWD has put together a collection of shoes for the swedish shoe brand gram. We are proud to announce that the official release party will be held at Supermarket, Andra Långgatan 18. Thursday the 26:th of March. The party starts around 17.00 and keeps on until 20.00. There will be drinks, music and manequins with face recognition cameras - in other words, something you don't want to miss! Welcome.


Folk Pima Cotton Cardigans

Be there or be square? This just in. Thick high quality cardigans from Folk. Two summery colors. Made of one of the finest cottons there is. Pima cotton has longer fibers than ordinary cotton and makes the garment softer and more durable. Pima cotton grown in the high Peruvian mountains and are considered to be "the king of cotton". So available.


Persian love.

Our good friends over at the Mind On The Run-Blog posted these amazing tracks. Just can´t get enough of her singing in farsi.
Pari Zangeneh - Rashid Khan
Pari Zangeneh - Ghad Boland

Istanbul originally

Just feel i´ve gotta shine some light on the amazing dj and editmaker Baris K. Check out one of his mixes here
And his myspace here.


Supreme Vintage and so on, and so on

A selection of vintage t-shirts just ended up here at Supermarket. Old School pieces from brands such as Supreme, Stüssy, Powell Peralta, Tonite, PAM, Nom De Guerre, aNYthing and Undefeated. Some of the tees are collabo's between brands and designers/artists and real hard to get. For example the Stüssy Customade tee made together with the brand PAM. The Supreme collab with multi talanted artist Rammelzee and the High End Fashion designer Agnés B's work with aNYthing. Have a look for yourself on the webshop.

Introducing Indigofera

We here at Supermarket are proud to present the new Swedish denim brand Indigofera Prima Jeans. Founders Johan Söderlund and Mats Andersson has a great history of working for the highest quality denim brands such as Levi's Vintage, Levis Red and Edwin. Their superior knowledge of denim and having a dream of creating the perfect jean resulted in what now is Indigofera. The name Indigofera is a tribute to the Indigo plant wich is used to give denim the true blue color. A technique that's nearly lost in todays denim manufacturing. The jeans are made by hand in Italy and are classic 5 pocket styles. Available on web now.


Dusty streets and windy shores

The spring drop from American brand Rogues Gallery just touched down at Supermarket and Supermarket's webshop. As usual when it comes to Rogues Gallery it's rough and raw pure quality straight through. Clothes made for a windy, salty climat but despite that not as boring as weather like that can be.